Personalized Landing Page
CEO Circle Members receive a personalized landing page promoting their business as an ARF Financial Preferred Partner. Your landing page will include your logo, head shot and company contact details. All links, including the APPLY NOW button, will contain your dedicated URL which tracks your client activity. Clients will be automatically assigned to you when they apply. View sample personalized landing page here: Sample Landing Page

Cobranded Marketing Materials
Another great benefit of partnering with ARF Financial is our cobranded marketing materials to support your sales efforts. Referral Partners will receive personalized PDF files which cover our various lending products, competitive advantages and how to qualify. Perfect for sharing with clients during sales pitches or discovery calls. View sample marketing materials here.

Dedicated URL
All Referral Partners are assigned a dedicated URL designed to track in-bound application activity from your website, emails, social media and other outreach efforts. Referral Partners are encouraged to insert their URL into email links, social media links and website links. When your clients use this link to visit the ARF Financial online application, our portal recognizes each link and assigns the loan application to you. See instructions on how to insert your dedicated URL into your links.

Pipeline Tracking Emails
When your clients apply for a loan with us, this triggers an email notification letting you know that you have a loan in play. This is called a Pipeline Email and it includes your merchant’s name, email, phone, requested loan amount, and underwriting status. Your Loan Consultant will contact you, then reach out to the client to move the application along, but we welcome your assistance to expedite the loan to funding.