{"id":49755,"date":"2024-03-08T14:46:58","date_gmt":"2024-03-08T19:46:58","guid":{"rendered":"https:\/\/www.arffinancial.com\/development\/?p=49755"},"modified":"2024-03-08T14:46:58","modified_gmt":"2024-03-08T19:46:58","slug":"managing-risk-as-a-loan-broker","status":"publish","type":"post","link":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/","title":{"rendered":"Managing Risk As A Loan Broker"},"content":{"rendered":"

[vc_row][vc_column][vc_single_image image=”49756″ img_size=”large” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n

In the intricate world of finance, managing risk is akin to steering a ship through stormy waters \u2014 it’s challenging, crucial, and requires an astute understanding of the landscape to safely reach the destination. Whether you’re a seasoned professional or just dipping your toes into the lending domain, proactively identifying and mitigating potential risks is essential in safeguarding both the financial future of your clients and the vitality of your lending partners and your own brokerage.<\/p>\n

This detailed guide is tailored for loan brokers and referral partners who are keen to fortify their risk management strategies. By the end of this discourse, you\u2019ll be equipped with the knowledge and practices essential to mitigate a variety of risks and ensure that every loan transaction is conducted with the utmost diligence and care.<\/p>\n

Comprehensive Due Diligence: The Foundation of Risk Management<\/h2>\n

Before a loan is initiated, thorough due diligence must be conducted. This involves examining the borrower’s financial history, creditworthiness, and the purpose of the loan. It\u2019s equally important to assess the lender to ensure they are legitimate and compliant with all requisite financial and lending laws. Here\u2019s how to execute comprehensive due diligence:<\/p>\n

Borrower\u2019s Financial Profile Evaluation<\/h3>\n

Examine the borrower’s financial health, which includes assessing personal credit scores and taking a deep dive into past financial behavior. This provides a snapshot of the borrower\u2019s responsibility in handling debt and financial commitments. Additionally, conducting a robust evaluation of the borrower’s income, assets, and liabilities provides a more comprehensive understanding of their cash flow and financial position.<\/p>\n

Lender Legitimacy and Compliance Verification<\/h3>\n

Referral partners must ensure that the lender is recognized by appropriate state and federal regulators. They should possess the necessary licenses and adhere to strict compliance protocols, especially in consumer protection. Verification can include cross-referencing the lender with official registries, such as the National Mortgage Licensing System (NMLS).<\/p>\n

Reputation Assessment<\/h3>\n

Evaluate the reputation of both the borrower and the lender. Online reviews, references, and past transaction experiences can offer valuable insights that contribute to the overall risk profile associated with the loan.<\/p>\n

Understanding Industry-Specific Risks<\/h2>\n

Every industry has its own set of potential pitfalls and challenges. Loan brokers should therefore specialize in select industries or develop a broad understanding of many. By doing so, they can address risks that are specific to the operational and financial complexities of different sectors. Here’s how to tackle industry-specific risks:<\/p>\n

Deep Industry Knowledge<\/h3>\n

Acquire a robust understanding of the industries you serve by keeping up with market trends, regulatory changes, and sector-specific best practices. Work closely with industry experts to gain valuable insights that can help in risk identification and management.<\/p>\n

Feasibility and Sustainability Analysis<\/h3>\n

For business loans, assessing the feasibility and sustainability of the proposal is vital. Understand the unique risks posed by the industry’s market conditions, operational challenges, and competitive dynamics to make informed risk assessments.<\/p>\n

Building Industry Partnerships<\/h3>\n

Form strategic alliances with professionals and trade organizations within specific industries. These partnerships can provide access to insider knowledge and referral opportunities that lead to a more in-depth understanding of industry-specific challenges.<\/p>\n

Scrutinizing Financial Statements for Red Flags<\/h2>\n

A meticulous review of financial statements can reveal crucial insights about a borrower’s fiscal health. When inspecting financial documents, be on the lookout for inconsistencies, anomalies, and indicators of financial instability:<\/p>\n

Unusual Patterns<\/h3>\n

Pay attention to recurring financial patterns as well as changes. Any irregularities, such as uncharacteristic revenue dips, sudden expense spikes, or fluctuating cash flow, can be red flags that require investigation.<\/p>\n

High Debt Levels<\/h3>\n

Examine the borrower\u2019s existing debt obligations, including both credit and non-credit liabilities. High debt-to-income ratios and over-leveraged positions may signal potential repayment issues, especially in the context of taking on additional loan obligations.<\/p>\n

Profitability and Cash Flow<\/h3>\n

Assess the business’s profitability and cash flow to determine whether the borrower can comfortably service the proposed loan. Consistent positive cash flow and healthy profit margins are reassuring signs of financial stability.<\/p>\n

Thorough Review of Loan Contracts<\/h2>\n

A critical step in the loan process is the review of the loan contract. Loan brokers are responsible for ensuring that terms and conditions are fair, legally compliant, and well-understood by all parties involved. Here\u2019s how to conduct a comprehensive contract review:<\/p>\n

Clear and Concise Terms<\/h3>\n

Ensure that loan terms are unambiguous and comprehensible. Ambiguous language or poorly defined terms can lead to misunderstandings and potential legal disputes, increasing overall risk.<\/p>\n

Compliance Check<\/h3>\n

Conduct a detailed compliance review to guarantee that the loan agreement adheres to all relevant regulatory requirements. Compliance with federal, state, and local laws, as well as industry guidelines, is non-negotiable.<\/p>\n

Understanding of Legal Implications<\/h3>\n

Loan brokers must have a foundational understanding of contractual law to identify and manage legal risks. Seeking legal counsel when drafting or reviewing loan contracts can provide additional protection against unforeseen legal complications.<\/p>\n

Staying Informed About Market Trends and External Factors<\/h2>\n

External market factors can significantly affect the success of a loan, such as changes in interest rates, economic downturns, or industry-specific disruptions. For effective risk management, it’s essential to stay abreast of current market conditions and their potential impact on loan portfolios.<\/p>\n

Continuous Market Monitoring<\/h3>\n

Develop systematic processes to routinely monitor market trends and economic indicators. Subscription services, news outlets, and industry reports can help stay informed about changes that may affect the loans you broker.<\/p>\n

Facilitating Open Communication<\/h2>\n

Transparent and open communication between all stakeholders \u2014 borrowers, lenders, and referral partners \u2014 is paramount in managing risk effectively:<\/p>\n

Regular Communication Protocol<\/h3>\n

Establish a communication protocol that encourages regular updates and transparency. Set expectations for communication frequency and ensure that all parties are informed about the loan’s progress and potential risks.<\/p>\n

Communication Technology Utilization<\/h3>\n

Leverage communication technologies, such as secure messaging platforms and virtual meeting tools, to facilitate efficient and timely interactions. Technology can streamline the communication process and enhance collaboration among stakeholders.<\/p>\n

Compliance with Regulatory Standards<\/h2>\n

Adhering to strict compliance with regulatory standards is non-negotiable in the lending industry. Failure to comply can lead to severe penalties and reputational damage. Here are essential considerations for ensuring compliance:<\/p>\n

Ongoing Adherence Monitoring<\/h3>\n

Implement processes to monitor compliance with regulatory standards continuously. Conduct regular audits and assessments to identify areas of non-compliance and take corrective action swiftly.<\/p>\n

Education and Training Programs<\/h3>\n

Develop comprehensive education and training programs for your team to stay updated on the latest regulatory changes. Continuous learning ensures that your brokerage\u2019s practices remain compliant and up-to-date.<\/p>\n

Compliance Documentation<\/h3>\n

Maintain thorough documentation of all compliance measures taken, including policies, procedures, and training records. Clear documentation acts as proof of your brokerage\u2019s commitment to regulatory adherence.<\/p>\n

By integrating these comprehensive risk management strategies into your loan brokerage operations, you can optimize the lending process for better outcomes while minimizing potential risks. Remember, in the dynamic world of finance, the only constant is change. Your adaptability and preparedness will determine your ability to weather the risks and emerge victoriously, time and time again.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Your privacy is important to us. ARF Financial will never sell or rent your information to any third party.\u00a0Click here<\/a>\u00a0for more information about our privacy policy.<\/span>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_single_image image=”49756″ img_size=”large” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] In the intricate world of finance,…<\/p>\n","protected":false},"author":5,"featured_media":49756,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[1183],"tags":[398,402,400,399,443,386,535,220,213,1186,1216,1185,401,224,222,172,226,307,1178,1193,1197,142],"class_list":{"0":"post-49755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-referral-partners","8":"tag-affordable-business-loans","9":"tag-affordable-small-business-growth","10":"tag-business-expansion","11":"tag-business-growth","12":"tag-business-line-of-credit","13":"tag-business-loans","14":"tag-equipment-leasing","15":"tag-flex-pay-loans","16":"tag-line-of-credit","17":"tag-loan-brokers","18":"tag-managing-risk-as-a-loan-broker","19":"tag-referral-partners","20":"tag-small-business-expansion","21":"tag-small-business-financing","22":"tag-small-business-funding","23":"tag-small-business-growth","24":"tag-small-business-loans","25":"tag-small-business-operations","26":"tag-small-business-owners","27":"tag-small-business-taxes","28":"tag-taxes","29":"tag-working-capital"},"acf":[],"yoast_head":"\nManaging Risk As A Loan Broker - ARF Financial<\/title>\n<meta name=\"description\" content=\"Managing Risk As A Loan Broker\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Managing Risk As A Loan Broker - ARF Financial\" \/>\n<meta property=\"og:description\" content=\"Managing Risk As A Loan Broker\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\" \/>\n<meta property=\"og:site_name\" content=\"ARF Financial\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-08T19:46:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"920\" \/>\n\t<meta property=\"og:image:height\" content=\"420\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robert Whited\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Robert Whited\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\"},\"author\":{\"name\":\"Robert Whited\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/#\/schema\/person\/ab727372fcd4ff548d759472b7c7fecc\"},\"headline\":\"Managing Risk As A Loan Broker\",\"datePublished\":\"2024-03-08T19:46:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\"},\"wordCount\":1230,\"publisher\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg\",\"keywords\":[\"affordable business loans\",\"affordable small business growth\",\"business expansion\",\"business growth\",\"business line of credit\",\"business loans\",\"equipment leasing\",\"flex pay loans\",\"line of credit\",\"Loan Brokers\",\"Managing Risk As A Loan Broker\",\"Referral Partners\",\"small business expansion\",\"small business financing\",\"small business funding\",\"small business growth\",\"small business loans\",\"small business operations\",\"small business owners\",\"small business taxes\",\"Taxes\",\"working capital\"],\"articleSection\":[\"Referral Partners\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\",\"url\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\",\"name\":\"Managing Risk As A Loan Broker - ARF Financial\",\"isPartOf\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg\",\"datePublished\":\"2024-03-08T19:46:58+00:00\",\"description\":\"Managing Risk As A Loan Broker\",\"breadcrumb\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage\",\"url\":\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg\",\"contentUrl\":\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg\",\"width\":920,\"height\":420,\"caption\":\"Managing Risk As A Loan Broker\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.arffinancial.com\/development\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Managing Risk As A Loan Broker\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/#website\",\"url\":\"https:\/\/www.arffinancial.com\/development\/\",\"name\":\"ARF Financial\",\"description\":\"Businesses Bank on Us\",\"publisher\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.arffinancial.com\/development\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/#organization\",\"name\":\"ARF Financial LLC\",\"url\":\"https:\/\/www.arffinancial.com\/development\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2018\/06\/ARFFinancialHorizontal.png\",\"contentUrl\":\"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2018\/06\/ARFFinancialHorizontal.png\",\"width\":792,\"height\":612,\"caption\":\"ARF Financial LLC\"},\"image\":{\"@id\":\"https:\/\/www.arffinancial.com\/development\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/#\/schema\/person\/ab727372fcd4ff548d759472b7c7fecc\",\"name\":\"Robert Whited\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.arffinancial.com\/development\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c48be6a0ddfcae4b85fd444fdab27d247b8fef19292a5249b0340af7e31ea9a5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c48be6a0ddfcae4b85fd444fdab27d247b8fef19292a5249b0340af7e31ea9a5?s=96&d=mm&r=g\",\"caption\":\"Robert Whited\"},\"url\":\"https:\/\/www.arffinancial.com\/development\/author\/robert\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Managing Risk As A Loan Broker - ARF Financial","description":"Managing Risk As A Loan Broker","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/","og_locale":"en_US","og_type":"article","og_title":"Managing Risk As A Loan Broker - ARF Financial","og_description":"Managing Risk As A Loan Broker","og_url":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/","og_site_name":"ARF Financial","article_published_time":"2024-03-08T19:46:58+00:00","og_image":[{"width":920,"height":420,"url":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg","type":"image\/jpeg"}],"author":"Robert Whited","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Robert Whited","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#article","isPartOf":{"@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/"},"author":{"name":"Robert Whited","@id":"https:\/\/www.arffinancial.com\/development\/#\/schema\/person\/ab727372fcd4ff548d759472b7c7fecc"},"headline":"Managing Risk As A Loan Broker","datePublished":"2024-03-08T19:46:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/"},"wordCount":1230,"publisher":{"@id":"https:\/\/www.arffinancial.com\/development\/#organization"},"image":{"@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage"},"thumbnailUrl":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg","keywords":["affordable business loans","affordable small business growth","business expansion","business growth","business line of credit","business loans","equipment leasing","flex pay loans","line of credit","Loan Brokers","Managing Risk As A Loan Broker","Referral Partners","small business expansion","small business financing","small business funding","small business growth","small business loans","small business operations","small business owners","small business taxes","Taxes","working capital"],"articleSection":["Referral Partners"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/","url":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/","name":"Managing Risk As A Loan Broker - ARF Financial","isPartOf":{"@id":"https:\/\/www.arffinancial.com\/development\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage"},"image":{"@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage"},"thumbnailUrl":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg","datePublished":"2024-03-08T19:46:58+00:00","description":"Managing Risk As A Loan Broker","breadcrumb":{"@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#primaryimage","url":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg","contentUrl":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2024\/03\/ARF-RP-Blog-030112024.jpg","width":920,"height":420,"caption":"Managing Risk As A Loan Broker"},{"@type":"BreadcrumbList","@id":"https:\/\/www.arffinancial.com\/development\/managing-risk-as-a-loan-broker\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.arffinancial.com\/development\/"},{"@type":"ListItem","position":2,"name":"Managing Risk As A Loan Broker"}]},{"@type":"WebSite","@id":"https:\/\/www.arffinancial.com\/development\/#website","url":"https:\/\/www.arffinancial.com\/development\/","name":"ARF Financial","description":"Businesses Bank on Us","publisher":{"@id":"https:\/\/www.arffinancial.com\/development\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.arffinancial.com\/development\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.arffinancial.com\/development\/#organization","name":"ARF Financial LLC","url":"https:\/\/www.arffinancial.com\/development\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.arffinancial.com\/development\/#\/schema\/logo\/image\/","url":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2018\/06\/ARFFinancialHorizontal.png","contentUrl":"https:\/\/www.arffinancial.com\/development\/wp-content\/uploads\/2018\/06\/ARFFinancialHorizontal.png","width":792,"height":612,"caption":"ARF Financial LLC"},"image":{"@id":"https:\/\/www.arffinancial.com\/development\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.arffinancial.com\/development\/#\/schema\/person\/ab727372fcd4ff548d759472b7c7fecc","name":"Robert Whited","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.arffinancial.com\/development\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/c48be6a0ddfcae4b85fd444fdab27d247b8fef19292a5249b0340af7e31ea9a5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c48be6a0ddfcae4b85fd444fdab27d247b8fef19292a5249b0340af7e31ea9a5?s=96&d=mm&r=g","caption":"Robert Whited"},"url":"https:\/\/www.arffinancial.com\/development\/author\/robert\/"}]}},"menu_order":0,"_links":{"self":[{"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/posts\/49755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/comments?post=49755"}],"version-history":[{"count":1,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/posts\/49755\/revisions"}],"predecessor-version":[{"id":49757,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/posts\/49755\/revisions\/49757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/media\/49756"}],"wp:attachment":[{"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/media?parent=49755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/categories?post=49755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.arffinancial.com\/development\/wp-json\/wp\/v2\/tags?post=49755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}